Today I was fortunate enough to attend the Westpac Women's Markets luncheon where Gail Kelly, MD of the Westpac Group spoke about the qualities that make a great leader. Here is a summary of the wisdom she shared! Click on the image to download a printable PDF format.

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Facebook has recently introduced a major revamp of Business Pages that will give you more control over the look and feel of your company's page. Referred to as 'Timeline,' these changes will take effect permanently as of the 30th March 2012.

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Last year I attended the Business Chicks Breakfast Series in Melbourne where Sir Richard Branson was the guest of honour. Having read his autobiography, I was anticipating keen insights into how he created one of the world's most iconic brands. Here are the top five branding lessons I learned from Richard Branson. ...continue reading this post

Effective branding is fundamental to any leading business, whether it be large or small. But many ‘start-up’ businesses overlook the importance of developing a brand, as it can seem costly and time consuming. Covering the following branding basics will ensure you are able to start marketing and promoting your business from the word go with confidence and professionalism - and without breaking the bank.



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I recently wrote an article on the Top 10 Tips for Working with your Website Designer or Developer which was featured on Barefoot Basics - a new website for women in business to connect, learn, share and support one another. You can read Part One of the article by clicking here and Part Two of the article is featured here. I would love to learn about the experiences you have had working with a website designer or developer - was it an easy and enjoyable process, or did you encounter difficulties? Please leave your comments below! ...continue reading this post